Exam Board lecture
News 4 questions for news Q2- 15 markers: representations of 'reality' viewpoints and ideology genre conventions usually Daily mail/ Guardian but could be anything can be websites usually The Sun will have Van Zoonen theory of objectifying women applied Daily Telegraph has high ratio of copy to images The Times is a populist broadsheet with a more balanced ratio of copy to images The Guardian is funded by donations with a younger ABC1 educated audience 3 paragraphs the I has a vertical masthead which is unconventional Stuart Hall is a go to theorist for preferred readings and dominant ideology(a good start), Gerbner's cultivation theory is also relevant lower priced tabloid that targets a younger reader could also be a mid-market Steve Neale- repetition and difference of genres and being blended together David Gauntlet's representations pick and mix theory of audiences will pick and mix different interpretations and representations Any theorist can show up in question ...