Media Language

Types of shots:

  • establishing shot-set up location and characters
  • master shot-shows characters of equal importance
  • long shot-long distance away usually used in establishing shots
  • mid shot-from a medium difference
  • two shot-two people
  • close up-focus on something
  • extreme close up-closer focus
  • over the shoulder-usually in a conversation
  • POV shot-from a character's point of view
Camera Angles
  • high angle (from above)
  • low angle (from below)
  • bird's eye view (creates intrigue)
  • canted angle (twisted camera)
  • eye level (creates sympathy and feels like audience is in the scene)
Mise-En-Scene
  • positioning and body language
  • lighting
  • hair/makeup/costume
  • setting and props
Semiology-study of signs and that they signify, its denotation and connotation 
Denotation-what it is
Connotation-what it implies
Myth-what it would mean in media

Intertextuality

when separate media texts reference each other.

Subversive

not conventional

Synergy=working with other companies on a project
Cross-media convergence=same product across different types of media


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